The visionary package

using packaging to build effective brands by Herbert M Meyers
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Published by Palgrave Macmillan in Houndmills, Basingstoke, Hampshire, New York, N.Y .
Written in

    Subjects:
  • Packaging,
  • Marketing

  • Edition Notes

    Includes bibliographical references and index

    StatementHerbert Meyers and Richard Gerstman
    ContributionsGerstman, Richard
    Classifications
    LC ClassificationsHF5770 .M463 2005
    The Physical Object
    Paginationxiv, 242 p. :
    Number of Pages242
    ID Numbers
    Open LibraryOL17151112M
    ISBN 101403906777
    LC Control Number2004057787

    The visionary package by Herbert M Meyers: Using Packaging to Build Effective Brands

    If you are in the business of packaging or marketing, you know how important it is to create effective brands that catch the attention of consumers. In the book "The visionary package" by Herbert M Meyers, you will learn valuable insights on how packaging can be used to build successful brands.

    Overview of the Book

    "The visionary package" focuses on the strategic use of packaging in marketing. By understanding the power of packaging, businesses can create a lasting impression on consumers and differentiate themselves from competitors. The book provides practical tips and case studies to help you apply these principles to your own brand.

    Key Subjects: Packaging and Marketing

    Within "The visionary package," the author delves into two main subjects: packaging and marketing. By combining these elements, businesses can effectively communicate their brand message, attract customers, and increase sales. This book offers valuable insights into the art and science of packaging and marketing, arming you with the knowledge you need to succeed in today's competitive market.

    The Visionary Package ISBN: 1403906777

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    To access "The visionary package" in its entirety, you can download the book in various formats, including PDF, ePub, MOBI, and TXT. Additionally, you can read the book online for free. Its valuable insights and practical tips will help you navigate the world of packaging and marketing, enabling you to build effective brands for your business.

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