Includes bibliographical references and index.
|Statement||Gary Armstrong, Philip Kotler|
|LC Classifications||HF5415 .K625 2012|
|The Physical Object|
|LC Control Number||2011042944|
Marketing by Gary Armstrong is a comprehensive guide that provides an introduction to the field of marketing. Published in 2012, this book offers valuable insights and strategies for individuals and businesses looking to enhance their marketing knowledge and skills. Whether you are new to the field or an experienced marketer, this book offers practical information and real-world examples to help you succeed in today's competitive marketplace.
Gary Armstrong, a renowned marketing expert and professor, has vast experience in the field of marketing. He is a professor of Marketing in the Kenan-Flagler Business School at the University of North Carolina. With his deep knowledge and understanding of marketing principles, Armstrong offers valuable perspectives and insights in this book.
Marketing by Gary Armstrong covers a wide range of topics related to marketing. Some of the key subjects covered in this book include:
These topics are presented in a clear and concise manner, making it easy for readers to understand and apply the concepts to their own marketing activities.
Marketing by Gary Armstrong is available in various formats, including:
Readers have the flexibility to choose the format that suits their preferences and reading devices. The book can be downloaded for free from [website name], or it can be read online for free.
The ISBN-10 code for Marketing by Gary Armstrong is 0132744031. The book was published in the United States by Prentice Hall, with the publish country listed as MAU.
Marketing by Gary Armstrong is an invaluable resource for individuals and businesses seeking to enhance their marketing knowledge and skills. With its comprehensive coverage of key marketing topics and the expertise of the author, this book provides practical insights and strategies that can be applied in today's rapidly evolving marketing landscape. Whether you are a marketing student, professional, or entrepreneur, this book is a must-read to stay ahead in the competitive world of marketing.